The Martial Arts Industry Association exists to help grow martial arts participation by helping school owners succeed. Many school owners are never exposed to the foundational business concepts necessary to run and grow a successful business. At MAIA, we can help fill that need, as we are made up of school owners who have walked in your shoes, know your struggles, and can help with strategies to elevate you from novice to a "blackbelt in business".
I have mentioned in the past that my wife and I volunteer between 20-25 hours per week at a South Florida-based, not-for-profit pet rescue. It started as a way for me to regain strength after chemotherapy, but became a labor of love for us to help protect the unwanted and abandoned animals in our “pet-disposable” society. Last year, the organization I volunteer with successfully completed the adoption of more than 350 pets into forever homes.
A national controversy has arisen over the last several years regarding where and under what circumstances an animal may accompany its owners. Many people believe that if they purchase a “service animal” vest on the Internet and strap it on their pet, they can take this animal with them wherever they go with impunity. This is patently incorrect and clearly creates confusion for small businesses, perhaps including your school.
There are very strict federal and state laws regarding the use of animals for...
Recently while attending a martial arts event in Washington, DC, I took the opportunity to do something that I’ve had on my bucket list for quite some time: View the actual Declaration of Independence. Evidently, I wasn’t the only one whose bucket list included this experience. The line was long, and I barely got in in time before they closed the doors.
What was most shocking about finally getting to enter the rotunda was discovering that there wasn’t just one “Declaration of Independence.” There were several. I never knew this. And I know that, like many other things, these details are not taught in our general history classes.
“Now, why didn’t they tell us that?” I asked myself. I was under the impression, like many Americans, that Thomas Jefferson just whipped out a quill and some paper, and an hour or so later said, “There you go.”
Nothing could have been farther from the truth. There were changes...
Kenpo 10th-degree black belt Professor Bob White began teaching in 1968 at the Ed Parker’s Kenpo Karate school in Garden Grove, California, before opening his own location in 1972. He won numerous 1970s state, national and international fighting championships. He also fought on the National All-Star Black Belt Team, which went undefeated in 1973 and 1974. During his more than half-a-century teaching, White has produced 225 black belt graduates and trained thousands of students.
Herb Borkland: Where did you grow up, and what did your dad do?
Bob White: Garden Grove, California. Dad was a carpenter.
HB: How did you first hear about martial arts?
BW: When I was 10, in the early sixties, comic books ran ads for a masked guy teaching the dim mak “death touch” [laughs]. I’ve always been athletic, and fighting was part of growing up, so it was something I was no stranger to.
I studied shotokan with a high school teacher. There were...
How many of you host a Game Night? Parent’s Night Out? Holiday Party? A large percentage of our readers run exactly these types of events.
If we make these events fun, we’ve hit a home run. Parents are happy with a small oasis of peace and quiet. Kids are happy with a super-fun evening. We are happy showcasing the fun of our studio for families that are not yet members.
Further, we always get the chance to make it a skill-builder by constructing our games around some foundational skills.
This all sounds like a winning plan, right? Well, not so fast. Those good intentions can turn into a TKO for your school!
Recently, one of the nation’s premier studios conducted one of these events. It had been carefully planned. The large mat space had been divided into two floors. On one side, it was set up with a very simple obstacle course. The other floor was set up for dodge ball. To separate the one large mat area into two floors, the instructors ran...
Every martial arts school can teach punches and kicks. But, to create mentally strong students that can change the world, your school must change at its core. By embracing setbacks, struggles and failures, one small dojo sought the answer to one simple question — and it changed everything. Follow the journey this little New Hampshire school traveled, answer your own question, transform your school and create a culture of determination.
By David Badurina
Everybody has a unique story filled with countless decisions, failures and successes. As a martial artist, a teacher or a business owner, you are very familiar with opportunity. Whether it’s the opportunity to own and run your own school, to find a bigger, better space or to do something you’ve always wanted to do.
Think about it. Your day is filled with countless opportunities, some tiny and some huge.
What about the opportunity to be a change-maker? I’m not talking about teaching some...
A medical emergency required Michael Bank to remain home for almost a full year as his wife battled cancer. Bank had to turn the operation of his very thriving school over to his highly trained staff. He says it was then totally reliant upon the business systems he had learned and implemented from the Martial Arts Industry Association. It was these systems that allowed the school to prosper in his long absence.
By Terry L. Wilson
At the Top of His Game Michael Bank, owner of Capital Karate in Columbia, SC, was on top of the world. He was just 32 years old. His martial arts school was extremely successful. His two homes and his car were paid off in full. He was already financially secure and debt-free! On top of all that, Bank had found the love of his life and was about to kiss his bachelorhood goodbye.
His girlfriend, Laurin Long, was excited because she was going to be starting a new job in two weeks. To celebrate, Bank suggested a road trip to Niagara Falls....
I‘ve been operating a martial arts school full-time for 39 years. I think I may have made every mistake that can be made in this business. The reason I’m still in business, I believe, is because I asked for help. I learned quickly that others before me had already found solutions. In this reality-based column, I’ll point out key mistakes I made in my business career, which are common errors among school owners, both large and small, throughout our industry. Then I’ll share the solutions I applied to overcome them.
This is a time of year when we really need to be on our toes with our students if we don’t want to lose them to other activities. It is common for students to miss quite a few classes from late November to the end of December. Most people have other events that take up their time and steal them away from their martial arts classes. The holidays have a way of doing that.
So, it is our job to make them want to come to class and,...
Coming from a generation and environment that at times demanded compliance, it’s understandable how some people act when they move into the position of power. Many grew up in a culture that demanded respect for your elders. Martial arts tradition always centered around respecting your sensei.
Now that you’re in that role, how are you going to uphold the ideals of tradition? Will you create an environment based on love or one steeped in fear? Though it may seem simplistic, those truly are your two choices.
For me, the answer was always a supportive, encouraging environment based on love. Sounds kind of soft, right? Once again, we sometimes confuse context (how we communicate) with content (the techniques that are taught). I believe that when trust is high and support is strong, you can get more out of a person’s performance with sincere encouragement than belittling or demeaning them. And while everyone is, of course, different, what would you prefer?...
In the production process of MASuccess magazine, when I write a column based on an activity or event, there’s a natural time delay between the event, my writing about it and the date it’s published. Therefore, as I write about the Martial Arts SuperShow Europe, held in August in Dortmund, Germany,
the report appears in the most current issue possible.
With that said, it was an honor for me to have participated in the recent Martial Arts SuperShow Europe. The event, spearheaded by Markus Liedtke, Sascha de Vries and Toni Dietl, was, in a word, phenomenal. It was well-attended and, more importantly, wellreceived.
Participants trained, attended business seminars and participated in a show that is sure to become a yearly event, just as the original SuperShow is in Las Vegas every year.
This event was not limited to just schools in Germany; schools from all over Europe attended. In addition to me, attendees from the United States included Caitlin...
PreSKILLZ is an innovative way to effectively teach 3- to 6-year-olds. At the same time, it enhances what every martial art school owner covets — increased enrollment and revitalized retention!
By: Andrea F. Harkins
Veteran black belt Melody Shuman bridges the gap of teaching preschoolers by showing that every three- to six-year old can learn valuable martial art skills, if taught the proper way. Additionally, every school owner can increase enrollment and improve retention by using these teaching methods.
Shuman spent many of her years in martial arts as an instructor. At 19 years old, she began working as a program director and instructor in Orlando, Florida. For six years, she co-owned and operated four schools in south Florida. During that time, she won the title of World Champion in forms and coached many young world champions ages seven and up.
In 1997, she presented her first innovative program, Little Ninjas, to the martial arts industry. It...
Fill in your information below and we'll send you new blog content when it's released.