The MAIA Blog

The Martial Arts Industry Association exists to help grow martial arts participation by helping school owners succeed. Many school owners are never exposed to the foundational business concepts necessary to run and grow a successful business. At MAIA, we can help fill that need, as we are made up of school owners who have walked in your shoes, know your struggles, and can help with strategies to elevate you from novice to a "blackbelt in business".

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ATA International Turns 50

By Jenny Wolff

 

Haeng Ung Lee was a multi-faceted individual. He was a military man who loved to golf, run, and tell jokes.

He also loved martial arts.

It was his passion for this pastime that led the now-infamous Eternal Grand Master and his dear friend, Richard Reed, to establish the American Taekwondo Association (ATA) in 1969.

Since then, ATA has become a household name in the industry and remains the largest North American martial arts organization dedicated to the discipline of taekwondo. What began with a simple vision to change lives and make a difference has turned in to a global phenomenon.

This summer, ATA celebrates its 50th anniversary during its annual Worlds event. This is the perfect opportunity to reflect on the last five decades and look forward to the promising future.

           

How It All Began

Lee began studying martial arts as a teenager in Korea in 1954. By 1956, he was in the Korean Army, teaching...

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Box of Rocks

mentor motivation Jun 23, 2019

By Karen Eden

 

I’ll never forget this story that my former brother-in-law Gary shared with me. He was on his first voyage overseas in the Navy, and couldn’t wait to debark with his friends onto the shores of a Caribbean island.

            It seems the island was all set up to receive the sailors, too. It had everything a lonely boy far from home would find intriguing, including rock-bottom prices on otherwise rather expensive merchandise. One in particular caught his eye.

            “I couldn’t believe the deal I was getting,” my brother-in-law told us.

Posted right outside the door was a sign that read: “Stereo system on sale for $100.” Knowing that the same stereo system back in the states would cost four times that amount, he went in to check out the deal.

Evidently, it was a state-of-the-art system complete with...

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MAIA Elite Consultant Spotlight: Adam Parman

maia mentor Jun 17, 2019

If you're reading this blog, chances are, you're familiar with MAIA, or the Martial Arts Industry Association. But just because you know MAIA as an organization, you may not be familiar with all the individual team members. They do an amazing job, and are just as passionate about the work they do as you are. We're making this series of blog posts to shine the light on our MAIA team members and the amazing work they do! 

Adam Parman is a longtime MAIA Elite consultant who operated three martial arts schools. He, along with several other MAIA members, is a regular contributor to the Consultant’s Corner column in MASuccess. Get to know the man behind the paper in this post!

 

 

How long have you been a MAIA Elite Consultant?
I’ve been one since 2012.

 

What part of your work as a MAIA Consultant do you enjoy the most?
I enjoy to opportunity to work with other school owners in helping them overcome the obstacles and challenges of running a martial arts...

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“E” Is for Empathy

mentor motivation Jun 14, 2019

By Nguyen “Tom” Griggs

 

For this column, I continue using acronyms to spell out the words BLACK BELT, as they relate to teams and leadership. This month, I’ll address “E,” which stands for empathy. Empathy means to relate to or understand another person’s experiences and thoughts.

In the early 2000s, I taught business courses at a local community college in Houston. One fall semester, I had a fun-loving and bright student named Jose. He was doing well in the course.

            During the last five weeks of class, however, Jose disappeared. He missed the remaining exams and his group-project assignment. Jose failed the course in spectacular fashion. His final grade for the entire course was almost a 37.

On the first day of the spring semester, I saw Jose in my classroom. He had an expression on his face that can only be described as shame, mischief and utter disbelief. After class, he...

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MAIA Elite Consultant Spotlight: Kurt Klingenmeyer

maia mentor Jun 13, 2019

If you're reading this blog, chances are, you're familiar with MAIA, or the Martial Arts Industry Association. But just because you know MAIA as an organization, you may not be familiar with all the individual team members. They do an amazing job, and are just as passionate about the work they do as you are. We're making this series of blog posts to shine the light on our MAIA team members and the amazing work they do! 

Kurt Klingenmeyer is a regular contributor to our Consultant’s Corner column in MASuccess. You may also have seen him at the SuperShow, where he’s been both an attendee and, for two years, as a speaker! He’ll be a seminar presenter at the 2019 Show, and in the meantime, you can learn more about him here!

 

 

What martial art do you train in?

I’ve trained in traditional Shorei-Ryu karate for over 30 years now, and have earned a 4th-degree black belt.

 

What inspired you to start training martial arts?

As a child, I started...

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MAIA Team Member Spotlight: Cris Rodriguez

maia marketing mentor Jun 03, 2019

If you're reading this blog, chances are, you're familiar with MAIA, or the Martial Arts Industry Association. But just because you know MAIA as an organization, you may not be familiar with all the individual team members. They do an amazing job, and are just as passionate about the work they do as you are. We're making this series of blog posts to shine the light on our MAIA team members and the amazing work they do! 

Cris Rodriguez is one of the newest additions to the MAIA team, so you may not know her yet – but you will! If you’re attending the 2019 Martial Arts SuperShow, you’ll have the chance to meet her in person and attend her seminar, but in the meantime, let this interview be your introduction.

 

How did you come to team up with MAIA?

In 2015, my wife Stephanie and I went to a MAIA Seminar in Tampa hosted by Mr. Frank Silverman. At the end of the seminar he suggested we meet with his business partner, Mr. Mike Metzger, because he thought...

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Carlos Machado: The Nicest Instructor in BJJ is on a Roll

mentor motivation Jun 02, 2019

The nicest instructor in BJJ offers some insights into his teaching methods, his famous students like Keanu Reeves and Stephan “Wonderboy” Thompson, how to succeed in business and what he has in store for the MAIA SuperShow.

 

by Perry William Kelly

 

“Life in the martial arts is all about opportunities. Each student offers the instructor the chance to make a difference. His or her life will be changed if you do it right. In the process, your life will be changed as well. It is the greatest reward to make a living by changing lives.”

 

- excerpt from Carlos Machado’s Putting the Pieces Together: Truths You Learn AFTER You Get Your Butt Kicked!

 

 

While growing up, Brazilian jiu-jitsu expert Carlos Machado’s nickname was Soneca (Sleepy) for the naps he used to take between training sessions. It’s good that he took the chance to rest while he had it, because these days, everyone wants to roll with now-black belt and...

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The Second “B” Is for Balance

mentor motivation May 11, 2019

By Nguyen “Tom” Griggs

 

In this column, I will continue using acronyms to spell out the words BLACK BELT, as they relate to teams and leadership. This month, I’ll address the second “B,” which stands for balance.

In this regard, we are discussing balancing benevolence and self–focus within your organization(s).

Benevolence is one of our tenets at TNT Jujitsu here in Houston. Our instructor, Hanshi Torey, often emphasizes the merits of being kind, but he also warns that kindness should have limits. As leaders and business owners, your profits and business development are important. Many of us, however, struggle and even lose sleep over making difficult decisions.

Honestly, there’s nothing wrong with putting your fiscal and physical health first. I remember my parents having a couple of regular customers at their liquor store who always wanted a discount or favor. My parents were quite kind about it — until the day when one of...

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Breaking Up Is Hard to Do, But Sometimes Necessary

mentor Apr 05, 2019

By Philip E. Goss, Jr., Esq.

 

While you won’t be reading this column until winter is in everyone’s rearview mirror, I’m penning this work on Valentine’s Day. This is an appropriate day to discuss your professional relationships, both how to make them prosper and, perhaps, how to end them.

As a business owner, your professional relationships with attorneys and accountants is vital. In many ways, these professionals are your unofficial, but de-facto, business partners. I know of few successful businesses, even small martial arts schools, that do not have both a trusted accountant and attorney on speed dial.

Personally speaking, new clients come to me strictly on referrals from satisfied clients. I’m fortunate to initially have the built-in bona-fides of a positive and trusted referral. My clients are happy with the services I provide. It is seldom that I voluntarily terminate a client, or vice-versa, but it does happen. Like any important...

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6 Business Secrets I Learned Surviving Naked On a Mountain!

mentor motivation supershow Apr 02, 2019

By Terry L. Wilson

 

The Ultimate Challenge

Veteran ninja Hakim Isler had very little interest in becoming a celebrity when he submitted an application to the producers of the hit reality television series Naked and Afraid.

What started as a good-natured verbal sparring contest between a ninja and his Special Forces buddy evolved into one of the most exciting episodes in the history of the show. It also launched Isler onto a new career path as a TV celebrity, survival instructor, public speaker and survival-course creator.

“I contacted the show as a joke because a Special Forces friend of mine dared me to do it,” explains Isler. It was one Alpha male daring another Alpha male. So that night I went online and filled out an application form for the show.”

Predictably, the producers of Naked and Afraid jumped at the chance to have a real-life ninja who was also a Psychological Operations soldier and survival specialist on their survival series.

The show’s...

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