The MAIA Blog

The Martial Arts Industry Association exists to help grow martial arts participation by helping school owners succeed. Many school owners are never exposed to the foundational business concepts necessary to run and grow a successful business. At MAIA, we can help fill that need, as we are made up of school owners who have walked in your shoes, know your struggles, and can help with strategies to elevate you from novice to a "blackbelt in business".

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Don’t Be Afraid to Ask for Help

maia supershow Apr 09, 2019

By MAIA Division Manager Melissa Torres

 

If there’s one thing I’ve noticed from working with martial art school owners and instructors, it’s that no one wants to admit they need help. We will get the occasional call through our MAIA phone line from school owners asking for ways they can improve their businesses; however, those are rare.

Even when people reach out to us via our website and admit they want help, they won’t pick up the phone when we try to call them to find out what they need. They know they need help, but they aren’t even sure what they need help with. They know they can be more successful, but don’t see the path there. They want to make their dream a career, but don’t even know what next step to take.  

Most people want to show off their successes, not admit what they don’t know –especially on social media. It’s become a place where we post how we want to be perceived, not necessarily our reality....

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Get With the Flow 2.0!

By Sarah Lobban

 

The Night of Champions

July 7, 2018, just after 6 pm.

Mackensi Emory was tired — and justifiably. She had just come from a day of competing, having just won the NASKA (North American Sport Karate Association) Double Overall Grand Championships for Women’s Forms and Weapons. However, the biggest performance of the night — of the entire season, in fact — was still ahead of her: the International Sport Karate Association (ISKA) Night of Champions.

The Night of Champions is the premier sport karate event in the world. It’s held at the close of the U.S. Open tournament, which draws thousands of competitors from around the world and nearly 10,000 spectators. The Night of Champions itself is a sport karate showcase featuring the best of the best, and it is broadcast to the world on ESPN-TV, the distinguished all-sport’s network.

Emory had been invited to compete for the Night’s Forms and Weapons title. The previous year, she...

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6 Business Secrets I Learned Surviving Naked On a Mountain!

mentor motivation supershow Apr 02, 2019

By Terry L. Wilson

 

The Ultimate Challenge

Veteran ninja Hakim Isler had very little interest in becoming a celebrity when he submitted an application to the producers of the hit reality television series Naked and Afraid.

What started as a good-natured verbal sparring contest between a ninja and his Special Forces buddy evolved into one of the most exciting episodes in the history of the show. It also launched Isler onto a new career path as a TV celebrity, survival instructor, public speaker and survival-course creator.

“I contacted the show as a joke because a Special Forces friend of mine dared me to do it,” explains Isler. It was one Alpha male daring another Alpha male. So that night I went online and filled out an application form for the show.”

Predictably, the producers of Naked and Afraid jumped at the chance to have a real-life ninja who was also a Psychological Operations soldier and survival specialist on their survival series.

The show’s...

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Reaching for My Goal

By MAIA Executive Director Frank Silverman

 

As we approach April, it’s hard to believe that the year is nearly 25% over! A quarter of 2019 is done and in the history books! But despite the jarring reminder that we cannot stop time, and that it does indeed fly, this is a great time of year. We are getting closer to summer and to the annual Martial Arts SuperShow, scheduled in late June and early July in Las Vegas. Now is a good time to look back and see if your business plan is on track for 2019.

Goals come in different shapes and sizes. Maybe you set a goal for your school’s student count. Maybe you identified an income level to attain.

Perhaps your goals are less about the business of martial arts and more about training. For example, did you want to train more, compete in an event or earn a specific rank?

Maybe you set goals related to your business and passion, the martial arts, but are geared towards your personal life: for instance, being able to be at work...

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The Roller Coaster Life and Times of School Owners David and Suzana Chacon

By Keith D. Yates

       

Can you have a successful mixed martial arts (MMA) school geared towards children? Can you come back from looking insolvency square in the face? Can you overcome years of weight gain, even having reached the point where you’re considered morbidly obese?

The answers to these questions are yes, yes, and yes, if you are the resilient David and Suzana Chacon, owners of Dominion Martial Arts Institute of Mentorship in Oswego, Illinois!

David began his martial arts training at Gen-Ki Karate in Chicago as a child. He also spent a few years in a taekwondo school, earning only a red belt because his parents divorced and he had to stop training. In his early 20s, he developed an interest in ground fighting because, like many stand-up fighters, he felt insecure about what to do if he ever found himself on the ground in a real-life street situation. So, when he was 23, he looked around for a solution and found an MMA coach.

But David says it...

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Announcing the Next Level of The Flow System

By MAIA Division Manager Melissa Torres

 

It may feel like the new year has just started, but we are already driving full speed ahead at Martial Arts Industry Association (MAIA) Headquarters! Lately, I’ve been writing inspirational messages in my column, trying to get you motivated in 2019 (which I hope worked for you, by the way!).

 

But this month, I just want to get you caught up on one of the many exciting things happening at MAIA. I’m thrilled to announce an addition to the Flow System from world champion, Team Paul Mitchell member, and sport karate star Mackensi Emory! You first saw Jackson Rudolph’s incredible bo staff program launch this time last year. Now, we have expanded it to include kamas.

 

You can teach your students the weapons’ fundamentals all the way up to advanced-performance levels of the bo and kamas. This is an awesome opportunity to expand your class schedule to add these done-for-you curricula. When you add a class...

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The Martial Arts SuperShow — Something for Everyone

By MAIA Executive Director Frank Silverman

 

As we begin to approach the 2019 Martial Arts SuperShow, the world’s biggest martial arts business convention, this summer, I want to address the six groups of schools we market to that attend the show. They are:

  • schools not yet open
  • small schools
  • medium schools (I call them potential “break-outs”)
  • large schools
  • super-large schools
  • multi-school operations

 

Of the group, we tend to get the highest participation among the middle three: small, medium and large. That said, in any given year there can to be more of one than another, with no rhyme or reason as to why.

 

First, let me address the idea among some school owners about attending the event. They believe their school is too small, or that it’s too big, or that they are not a success, or that they are too successful to benefit from the Show. This last statement is not true and, in fact, is exactly the opposite.

 

Whether you are ready to...

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2017 MASuperShow Profiles of Success

motivation supershow Jun 01, 2018

Want to grow your school, improve your teaching, excite your staff, and train with some of the best martial artists and business people in the industry? Attend the Martial Arts SuperShow in Las Vegas this July!  We asked two instructors and business owners from last year's convention to weigh in on their thoughts. Here's what they said.

By: David Barnett

 

Each year, the Martial Arts Industry  Association (MAIA) stages the premier training and networking event for martial arts instructors and school owners, the Martial Arts SuperShow.

Is your school growing the way you want it to, or are you struggling with your business? Are you excited every day when you head to your school, or are you missing the enthusiasm you used to have?

Whether you’re happy or not, maybe you aren’t entirely satisfied. You know there’s always room for growth and improvement, the same lesson we try to instill in our students every day.

Are you asking yourself questions...

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