The Foundational Social Media & Business Training Has Arrived

Learn the Foundations of Facebook
Implement Vital Business Systems
Get More New Members on Your Mat


Classes are roughly 60-90 minutes long and take place at 1pm CT (2pm ET), every other Tuesday, beginning July 7th, 2020. Every month will contain a social media training and a business training on the topics below.


Planning for a Record 4th Quarter

Once you’ve done all the work preparing for the back to school season, it’s now time to convert these trials into students. Our marketing campaigns will help you continue that momentum for the rest of the year. We will break down the TWO Specials every school must run in October to start the 4th quarter off with a bang.

The Biggest Revenue Event of the Year

Planning and executing a holiday sale that will generate more revenue in 4 hours than you would typically do in 30 days. How would your Holiday be with an extra 20 - 60K? We have the proven system to turn this into your best 4th quarter ever.

End of Year Clean Up & Planning for the New Year

This is the time of year that you must clean up your trials that haven’t converted, any potential upgrades, and renewals before the year ends. We will also give you a plan to come out of the gate strong for the new year with recruiting, retaining, and generating revenue.

Conquering the Adult Market

There is no better time to conquer the Adult Market than in January. Whether you cater to children or adults - your focus must be on the adults as they are setting their new years resolutions and looking for something to get fit and healthy.

Stats: Math is Your Path

It is impossible to maximize your schools potential without knowing where your school is, where it was, and where it’s going. Stats are the only way to get your school to the next level in profitability. Learn how to implement our Key Performance Indicator Spreadsheet to stay on track with crushing your goals.

Planning for a Successful Summer With or Without Camps

There are several ways to generate a massive amount of revenue with summer camps - however, summer camps are a lot of work and put a lot of wear and tear on your school and staff. There are alternative ways to generate a ton of revenue that are easy, effective, and doesn’t require a lot of hours or manpower.

Grading Your School: How your school stacks up in the Industry

Take a test and do your own school evaluation to see how your school stacks up to others in the industry and what areas you must improve on.

Launching Your Summer Trial Specials

Summer has always been a slower time for recruitment and that can all change if you understand how to present Summer offers and summer specials that will pack your mats. Learn how to disguise your marketing with the seasons so you can turn trials into enrollments.

Retaining Your Students Through Summer

Disguising your classes with themes and keeping things fresh and exciting through summer will help you retain your students. We are going to give the top 5 ideas to keep your back door locked throughout the summer.

How It Works

1. Join the bi-weekly webinar

Enter the bi-weekly webinar every other Tuesday at 1pm CT (2pm ET).  

2. Connect, review and ask questions

Join the Foundations Facebook Group to ask questions to the instructors and review the materials with the group. 

3. Take action on what you learned

Implement what you’ve learned and apply the newfound knowledge to your school. 

Your Instructors

Mike Metzger - Orlando, FL

Co-owner of 9 schools in Orlando and Lead MAIA Elite Consultant  

Mike Metzger has worked with hundreds of schools across the nation to improve their processes, systems, and profitability. He personally owns and operates 9 schools so his knowledge, insight and coaching come from the experience he's gained in the industry for the past several decades. Whether you have 10 students or 100, his coaching can put you on a realistic path to reach the goals you set. 

Shane Tassoul - Appleton, WI

Owner of Championship Martial Arts - Appleton and MAIA Elite Consultant

Shane has story that's almost hard to believe. Five short years ago, he found himself walking a couple of miles to make the Martial Arts SuperShow seminars in Las Vegas. With the knowledge he gained there coupled with his changed mindset and mentor, Mr. Tassoul has gone from bankrupt to six-figure income. He is a master of systems and works tirelessly to streamline processes in his schools and for his Elite clients. 

Cris Rodriguez - Tampa, FL

Co-owner of Gracie PAC MMA and MAIA Digital Marketing Specialist

Cris Rodriguez is a teacher at heart. It's her passion to teach you so you can, in turn, teach others and impact their lives through martial arts. Cris has spent the last 10 years studying digital marketing and it has had a profound impact on her school, Gracie PAC MMA. She is determined to help you grow in social media so you can serve more people in your community.

"There is simply no question about whether this will be a good investment for your business...if you want to get ahead of the competition, take this course! Plus, Cris Rodriguez gives some of the most comprehensive feedback -- she will help you see exactly what you need to do for success with the online/social media marketing world!"

Bridgette Crocker
Integrity Martial Arts, Moore, OK

"I thought we had a decent handle on our social media, but I was so wrong. This is an absolute must for any school no matter the size. The knowledge Cris Rodriguez shares is worth so much more than the cost. It’s really a no brainer!"

Diana Nakarmi
Pentagon MMA, Arlington, VA

"MAIA has given us a wealth of information and resources to grow and improve our Academy. It has been so helpful learning from each other and being able to brainstorm and share ideas with the best in the martial arts industry! "

Jen Maloney-Gili
Elite Martial Arts, Melbourne, FL

"We were black belts in martial arts but white belts in business. MAIA helped us become professionals in running our school like a business but also kept the integrity of true martial artist!"

Krista Sky
Sky Centers Martial Arts, Lombard, IL

What You Actually Get

  • Live Group Coaching for Business and Social Media. Every other week, you'll learn about either a business maximizer to help you improve your business or a social media tutorial to help you improve online. By the end of this training, you'll know exactly how to attract leads to your school using Facebook and what to do with them after they walk in to enroll them into your program.
  • Access to the Foundations Facebook Group for you and another member of your team. You and another team member will get access to the MAIA Foundations Facebook Group where you can go to ask questions about the content and get help from the MAIA coaches on each topic inside the training.
  • Recorded Training Sessions. You'll be able to watch the trainings so you can focus on them in your free time. If you can’t make the call when it's live, no problem. You'll have access to the recording. And if you want to re-watch the call, you have that option too so you can fully master the topic.

Bonus #1 – A Subscription to MAIA EDGE

Bonus #1 is a subscription to MAIA Edge. MAIA Edge is a one-stop shop for growing your martial arts school. You’ll get access to this resource that is packed full of videos, tools, tutorials and marketing to help you improve the operations in your business.

Bonus #2 – 2 Free Tickets to a MAIA Elite Conference

Bonus #2 is 2 Free Tickets to a MAIA Elite Conference. You'll get to hear what's new and what's working in leading martial arts schools around the country. You will also get to meet other school owners just like you and join the Elite community at one of our quarterly events held around the country. 

Try Foundations for 30 Days for


Then $397/ Month After Trial Ends. Lock in your seat today.

  • 2 Live Coaching Calls Per Month on Business and Social Media Topics.
  • Access to the Foundations Facebook Group for You and a Team Member.
  • Recorded Training Sessions. 
  • Bonus: A Subscription to MAIA Edge
  • Bonus: 2 Free Tickets to a MAIA Elite Conference

Want to Know If Foundations is Right For You? Chat With Us.

Schedule a call with one of our coaches and see if Foundations is the right fit for you.


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